Best fintech companies in Toronto, ranked by what they paid

Launch offer: every spot in Toronto, ON is still open. All 5 fintech companies listed here can be claimed from $10 CAD, and the first payment takes the top spot. Once somebody pays, first place costs $5 more than the leader's total, so the earliest payment is the cheapest one.

• 5 listed
• $10 to take #1
• every spot still open

Hover any spot to see what it costs to take it. Every spot shows what it costs to take it.

1. Claim this spot for just $10 62% Most people never compare. Given two options that differed in nothing but order, and no time to think, 62% of people took the first one. First place is not an advantage, it is the default answer. Carney and Banaji, PLOS ONE, 2012, 207 people
   #1
   K
   Koho

   Spending and savings account with a prepaid card

   Finance & fintech · Toronto, ON

   Claim for just $10

   62% Most people never compare. Given two options that differed in nothing but order, and no time to think, 62% of people took the first one. First place is not an advantage, it is the default answer. Carney and Banaji, PLOS ONE, 2012, 207 people

   Claim spot
2. Claim this spot for just $10 3x Looking first beats being best. When researchers secretly swapped the first two search results, people clicked the one that merely looked like number one almost three times more often than the genuinely better answer. Second place is the one everybody measures against first. Pan and others, Cornell, eye-tracking study, 2007
   #2
   B
   Borrowell

   Free credit score monitoring and credit coaching

   Finance & fintech · Toronto, ON

   Claim for just $10

   3x Looking first beats being best. When researchers secretly swapped the first two search results, people clicked the one that merely looked like number one almost three times more often than the genuinely better answer. Second place is the one everybody measures against first. Pan and others, Cornell, eye-tracking study, 2007

   Claim spot
3. Claim this spot for just $10 55% The shortlist ends here. The first three results take 55% of every click between them, 28.5%, 15.7% and 11%. Everything from fourth down is fighting over the other half. Sistrix, 80 million keywords
   #3
   F
   Float

   Corporate cards and expense management for Canadian companies

   Finance & fintech · Toronto, ON

   Claim for just $10

   55% The shortlist ends here. The first three results take 55% of every click between them, 28.5%, 15.7% and 11%. Everything from fourth down is fighting over the other half. Sistrix, 80 million keywords

   Claim spot
4. Claim this spot for just $10 +32% Every step up pays. Climbing a single position lifts click-through by 32% on average. From fourth place, the top is three of those steps away. Backlinko, 4 million search results
   #4
   P
   PolicyMe

   Online term life insurance

   Finance & fintech · Toronto, ON

   Claim for just $10

   +32% Every step up pays. Climbing a single position lifts click-through by 32% on average. From fourth place, the top is three of those steps away. Backlinko, 4 million search results

   Claim spot
5. Claim this spot for just $10 Top 5 This is where reading stops. When researchers turned an entire top ten upside down, people still picked from the top five far more often than the bottom five. The top five is the list; the rest is the page it sits on. Pan and others, Cornell, eye-tracking study, 2007
   #5
   R
   Ratehub

   Compare mortgage rates and credit cards

   Finance & fintech · Toronto, ON

   Claim for just $10

   Top 5 This is where reading stops. When researchers turned an entire top ten upside down, people still picked from the top five far more often than the bottom five. The top five is the list; the rest is the page it sits on. Pan and others, Cornell, eye-tracking study, 2007

   Claim spot

About this board

How is this list of fintech companies in Toronto, ON ranked?

By money, and only by money. Each business is ranked by the total it has paid to be listed, highest first. When two have paid the same, the one that got there first ranks higher. There are no editorial picks, no reviews and no algorithm: the order is public and it is the order of the amounts you can see on the page.

How much does it cost to be number one for fintech companies in Toronto, ON?

$10 CAD right now. Taking first place always costs $5 more than the current leader's total, and taking any other spot costs $1 more than whoever is holding it. The price changes as people pay, and the calculator shows the exact amount before checkout.

Is every business in Toronto, ON listed here?

No. A business appears here either because it paid to be listed, or because it was added as an unclaimed listing from public information so the board was useful from day one. Unclaimed listings sit at the bottom at zero until somebody claims them. Any business can claim its listing from $10 CAD, or ask through the contact page to be removed, which is done within two business days.